More For You
When Prudential Properties Plus markets your home you're not just hiring one agent. You're getting the entire Prudential Properties Plus team on your side. We have a unique philosophy which emphasizes teamwork and cooperation. We work with each other, not against each other. Backed by exclusive selling programs developed by Prudential Properties Plus, we make the sale of your home a priority. Our Mission Statement says it best:
"To work as a group and act as a group to maximize our advantages in the marketplace, share information and knowledge and help one another become more effective."
That's not just corporate sloganeering. It's what every agent at Prudential Properties Plus believes in. And it works.
How do we do it? We'd be glad to tell you:
Marketing to Other Agents
Research shows that approximately 92% of sales are by sales representatives other than the Listing salesperson, so it's important that all those other sales representatives who have buyers know about your property. We get your property seen by other agents a number of ways.
Research shows that approximately 92% of sales are by sales representatives other than the Listing salesperson, so it's important that all those other sales representatives who have buyers know about your property. We get your property seen by other agents a number of ways.
The Prudential Properties Plus VIP Mail Program
We have developed an exclusive targeted email system that can reach over 5,000 agents in our marketing area to let them know about our agents' open house for your home. No other real estate broker in Toronto has this system. To find out more about our VIP Program, click here.
The MLS System
When we list your home, it is immediately loaded onto the MLS (Multiple Listing Service) system, which makes your listing available to all Toronto Real Estate Board's (TREB) agents. Click here for more information on the MLS system.
Once your listing is loaded onto the MLS system, the public sees your property through the national MLS.ca web site, which receives over one million unique visitors a month. The TREB database is the main tool of realtors, and we make sure your listing is presented to its maximum effectiveness. Buyers can also search MLS.ca directly from TorontoThegood.com. Click here for more information on MLS.ca.
Marketing to Buyers
Properties Plus Lead System
Our Properties Plus Lead System (PPLS) system allows visitors to our TorontoTheGood.com web site to sign up to receive the latest listed properties directly from the Toronto Real Estate Board database every day. Our agents are put directly in touch with potential buyers, and work with them to find the right home for their needs. This system increases the number of qualified buyers Prudential Properties Plus agents work with, which increases the chances that one of our co-operative agents will sell your property. The PPLS system is exclusive to Prudential Properties Plus.
Our Properties Plus Lead System (PPLS) system allows visitors to our TorontoTheGood.com web site to sign up to receive the latest listed properties directly from the Toronto Real Estate Board database every day. Our agents are put directly in touch with potential buyers, and work with them to find the right home for their needs. This system increases the number of qualified buyers Prudential Properties Plus agents work with, which increases the chances that one of our co-operative agents will sell your property. The PPLS system is exclusive to Prudential Properties Plus.
TorontoThegood.com
TorontoTheGood.com is Toronto's #1 local real estate site, with useful information for buyers and sellers; all our listings as well as access to all the MLS.ca listings; market statistics; tools such as mortgage calculators; service directories and much more.
TorontoTheGood.com is Toronto's #1 local real estate site, with useful information for buyers and sellers; all our listings as well as access to all the MLS.ca listings; market statistics; tools such as mortgage calculators; service directories and much more.
We have spent hundreds of thousands of dollars developing and refining TorontoTheGood.com to make it the best local real estate site in the GTA, and it shows. Even agents from other companies use it, because of the wealth of information we offer about properties and real estate, including addresses, photos, maps, virtual tours, all the information that you would get on MLS.ca and more. We get between 8,000 and 10,000 unique visitors a month to TorontoTheGood.com, from Toronto and the GTA, to as far away as Singapore and Australia. We constantly index TorontoTheGood.com on Google, Yahoo and other major search engines to make sure we are consistently at or near the top when consumers search for real estate information. It is estimated that 85% of buyers are local buyers and an excellent way to expose your listing to these buyers is through TorontoTheGood.com.
Our agents also have their own web sites, which are indexed on Google and other major search engines to give you the maximum amount of exposure.
Open Houses
We list all our public open houses on TorontoTheGood.com every Thursday. That way, you get maximum exposure to potential buyers. Many people visit our open houses even before they have an agent of their own. Open houses are a valuable tool and we spend a great deal of time promoting them. We also work with you to showcase your property to maximum effect, so that is sells faster and for a higher price.
Click here to see some tips we offer.
We list all our public open houses on TorontoTheGood.com every Thursday. That way, you get maximum exposure to potential buyers. Many people visit our open houses even before they have an agent of their own. Open houses are a valuable tool and we spend a great deal of time promoting them. We also work with you to showcase your property to maximum effect, so that is sells faster and for a higher price.
Click here to see some tips we offer.
Advertising
We work to get the word out about your property. We advertise in the Toronto Star and the National Post, in local newspapers such as the Beach Metro News, through card and flyer advertising, and through e-cards. We estimate that 85% of all buyers are local (in the metro Toronto area). We also have unique signs which stand out above the rest - literally.
We work to get the word out about your property. We advertise in the Toronto Star and the National Post, in local newspapers such as the Beach Metro News, through card and flyer advertising, and through e-cards. We estimate that 85% of all buyers are local (in the metro Toronto area). We also have unique signs which stand out above the rest - literally.
We also advertise TorontoThegood.com through our silver box program, and through partnerships with other internet sites such as Toronto.com
We're Behind You
We've said it before, but it's important: when you list with a Prudential Properties Plus agent, you get the resources of the whole company, as well as the benefits of our membership in the Prudential Real Estate Network, which has over 50,000 agents across North America. We don't groom superstar agents; we produce team players who work to get your property sold.
We also provide financing through our in-house mortgage managers at our Kingston Road and Parliament offices.
The bottom line? We will do the best job of selling your home, so that when you want to sell or buy again, you'll come back to us. We believe in building relationships for life, based on trust, honesty and service. It's what we're all about, and we hope you will discover that commitment too, when it comes time to sell your home.